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Swedish Match’s General is one of the most iconic Swedish brands. With its long and traditional ancestry, it has become a symbol for Sweden as well! The flavor in this product comes from over 20 types of tobacco that are reinforced by bergamot while also having hints pepper and citrus to make them more interesting; there even exist different forms such Loose, Portion, White Portion along with Mini pouches if you’re looking out specifically for something more discreet.